Realty Media Group Pty Ltd is offering 75,000 shares at an issue price of $7.00 per share to raise up to $525,000.

What Does Investing in eRealty Offer?

Investing means you will join us in supporting the shift in the landscape of the real estate marketing and transaction industry in Australia. There has been significant investment into support selling agents and vendors, but little support and services for buyers, until now. 

With an increased focus on the buyer, there has been a significant growth in buyer agents and the need for more technology and tools to support the buyer journey. We expect that Australia will more closely follow the USA, in terms of more agents representing the buyer in the two-sided marketplace. 

The shares you purchase will be ordinary shares, the same as the founding team, which means you will have a voting right within the company and a right to dividends (should the company declare any). The shares extend, to the owner, the right to capital if the company were to sell, all ordinary shareholders would receive a return. 

Disclaimer: Investors should read the information memorandum in its entirety.

We empower property buyers who are on their journey to find a property if they haven't already identified one. Our solution is geared towards servicing the mortgage broker and the clients that are falling out of that channel by offering them a tech solution for the entire buyer journey from the moment they have secured financing. The problem we are solving is the impact of the common Latin term Caveat Emptor, let the buyer beware. Unlike a vendor trying to sell a property, buyers are unrepresented. Recently we have seen a big surge in buyer's agents with over 5,000 now operating in Australia. According to realestate.com.au, before an offer is even made, a typical buyer will be on the market for nine months, see 300 properties and attend 11 opens. Further data tells us they'll be interested in, and miss out on, five properties and eventually buy the sixth one and sometimes overpay. So that's the outcome of buyers not being fully represented. We've developed a solution that empowers buyers with technology to effectively accelerate their market readiness.

Caveat Emptor

Latin “Let the buyer beware”

the principle that the buyer alone is responsible for checking the quality and suitability of property before a purchase is made.

With the rise of buyer side representation, a burgeoning pre-market has been created to give Buyers Agents & Investors a competitive advantage in securing stock. This has created an inefficient and time-consuming management process for buyer & seller agents bypassing the traditional portal model. For portals, they need to reach additional audiences on scale.

eRealty empower buyers with an ecosystem of tools and services that delivers awareness & builds confidence.

For Buying Agents, who are dissatisfied with the inefficient process of sourcing properties, our product enables an efficient matching process in a two-sided marketplace, which provides agent connectivity. Unlike traditional property portals, we deliver smart alerts and a streamlined buyer journey.

1. Platform Scaling (Realty): Enhance platform infrastructure, increasing platform capacity to handle 5,000 concurrent users and improve uptime.
2. AI Enhancement (Realty): Develop and refine predictive algorithms, improving customer matching accuracy by 30%.
3. Marketing & Team Growth: Expand the marketing team and boost customer acquisition efforts, with a goal to reduce CAC by 15% over the next 18 months.
4. Audience Expansion (Love Livin'): Scale geo-targeted social distribution in Australia and into global markets including USA, UK, Spain, NZ.

eRealty is revolutionising the Australian real estate market by leveraging AI-driven technology and digital marketing to streamline property transactions. With over 20,000 agents already on its platform, eRealty is rapidly growing in an industry of 46,000 real estate businesses and 133,360 Australians.

The real estate landscape is shifting, with 63% of agents using social media for listings and 80% planning to expand their business through digital marketing. Meanwhile, AI adoption has doubled, enhancing marketing, sales, and corporate strategy. Unlike overseas markets, vendor-paid advertising (VPA) is widely used in Australia, creating a strong demand for advanced marketing solutions.

eRealty’s goal is to achieve 85% platform adoption by 2028 and convert 10% of freemium users into paid subscribers for ads and premium services. With 723,312 property sales in 2024 valued at $11 trillion, each listing represents an opportunity to leverage eRealty’s cutting-edge technology.

To accelerate this growth, eRealty will invest in sales and marketing expansion, aiming to convert 10% of the addressable market by 2026, facilitating paid advertising on behalf of agents. By combining AI, social media, and smart marketing, eRealty is shaping the future of real estate transactions.

eRealty is a technology company operating in the real estate industry, recognized for delivering market-leading results for agents.

Technology is reshaping how stakeholders in the real estate ecosystem interact. Traditionally, listing portals have served as database-style platforms for decades, primarily focused on home searches that demand significant effort from consumers. eRealty aims to transform this experience, making the search for a dream home more engaging and enjoyable through the power of artificial intelligence (AI).

By leveraging AI-powered tools, eRealty enables automated, self-learning systems that adapt to consumer preferences while enhancing stakeholder productivity.

Designed specifically for the real estate industry, eRealty’s AI engines analyze meaningful dynamic data to recognize sector-specific patterns and trends. These insights help streamline workflows, improve decision-making, and optimise every stage of the real estate journey. Through a real-time, industry-specific social network app, eRealty unlocks new capabilities that redefine how professionals and consumers connect in the property market.

First-mover. eRealty’s Realty platform has secured the first-mover advantage with an end-to-end solution in property sourcing and AI-driven alerts, while Love Livin' enhances visibility through localised audience engagement. Realty Live mobile app for buying & selling agents will create a moat to protect the business from competitors.

Realty & Love Livin' Edge. Their scalable approach with property sourcing provides a competitive advantage, while Love Livin' scales traffic and branding through its geo-targeted distribution.